Beastie Boys: Intergalactic
CONCEPT: How a distinct cultural identity could be interpreted through physical products, by translating spirit and attitude into tangible experiences.
Across two music videos, Sabotage and Intergalactic, I approached the Beastie Boys with narrative illustration and unique packaging in mind. Each project was developed to honor the original material while offering fans something new and special.
Intergalactic 2-Pack — Packaging as Experience
The packaging for this Intergalactic 2-Pack was made to function as a diorama inspired by the energetic music video.
The outer sleeve depicted the Giant Robot’s head and, when removed, revealed the diorama and the two figures (Giant Robot and Squid Monster) fighting inside.
Intergalactic Cardbacks — Construction Workers Series
A companion release to the original Intergalactic packaging, this series expanded the world of the music video through three individual cardbacks. I took on the illustration work myself, developing the character poses from initial sketch rounds through to final art.
CONCLUSION: Together, Sabotage and Intergalactic demonstrate how I approach culturally significant IP: by listening closely to its voice and translating that identity into products that feel authored and alive. Whether through narrative illustration or unique packaging, the goal was to preserve the essence of the Beastie Boys while offering new ways for fans to experience it.
Another Dimension
The window box for the figures was designed to emulate a miniature cityscape. Special attention was also paid to the placement of the figures, with a unique blister created to have the figures fighting within the diorama box.
Gonna shine like a sunbeam
The packaging for the Intergalactic 2-Pack featured PMS and spot gloss callouts, with an additional red foil for the sleeve to bring the Giant Robot’s eyes to life.
